CASTING DETAILS:
– Casting Agency: Salt & Lime Media
– Casting for real families with 2-3 kids aged between 4-9.
– Looking for families who are authentically themselves and embody the spirit of the cleaning brand – fun, straightforward, and engaging.
– On-Camera Performers (OCPs) roles:
– Female (Mom) + Male (Dad): 30-55, any ethnicity
– Three children aged between 4-9, any ethnicity
– Make a note if you have dance experience – as the aim is to capture fluid movement that feels freeing and full of joy.
– The goal is to make the brand feel modern and accessible to all, not exclusive to any particular group. All kinds of diversity are welcome: age, ethnicity, and background.
– Specifically looking for a parent and child relationship for intimate moments in this shoot.
CASTING CITY: Los Angeles (SoCal Based) Only